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Are You Independent Minded?

The aim of Business Marketing Essentials is to give you great marketing information and training without pretending it will transform your life overnight.  It has the potential to… but only if you are willing to accept a little hard graft in the coming weeks and months and to change some of your thinking.

The Independent Minded are small business owners and people who like to do their ‘own thing’. You have a bit of an entrepreneurial streak... 

New This Month

How To Tweet Profitably

Consider these statistics for a moment.

Google took 10 years to get to 50 million daily users. Facebook took only 19 months. In December 2008, Twitter had a mere 2 million tweeters but by March this year it had grown to 5 million. They estimate that, by Christmas, they too will hit 50 million.

Social media platforms clearly have a profound influence on the way we communicate. Twitter, because it is so easy to use, has swiftly captured our... 

What Works

Theatre of the Mind: Your Automatic Success Mechanism

In 1950 Florence Chadwick was the first woman to swim the English Channel and soon began to make a habit of attempting difficult sea crossings.  In 1952, she attempted to swim from Catalina Island to the California coastline – a 26-mile stretch.

A thick fog set in and Florence told her mother, who was in one of the boats, that she didn’t think she could make it. An hour later, just one mile from the shore, she gave up  - because it was too foggy to see....