Ways Of Driving Traffic To Your Site - Part 1 (Video)

Everyone has a website - but do you get enough visitors to yours? Probably not. But that’s only because you are not doing enough to drive as much traffic as possible towards it. You need to exploit a number of online marketing channels that will help to send customers in your direction.

This short video is part of a lecture I gave at the London School of Economics - this section looks at how to use Google and Pay Per Click so that, instead of throwing money down the drain, you get the results you are after.

You now want to make sure you watch Part 2 which is about SEO, Article Directories, Social Media, YouTube and Linking.

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